Editorial Policy

Toolstacker exists to help ecommerce operators choose better software. This page describes how we research and publish reviews, and the standards we hold ourselves to.

Our review process

Every review starts with structured research: documentation, pricing, customer feedback, and competitive context. Where possible, we then test the product ourselves inside a working ecommerce environment, including Shopify stores, ad accounts, and creative workflows.

• We document what we tested and how.
• We capture both strengths and meaningful limitations.
• We compare against credible alternatives instead of declaring a single winner.

Editorial independence

Our reviews are written by editors, not by vendors. Vendors do not approve our conclusions, scores, or recommendations. We do not accept payment to influence the outcome of a review.

Operator perspective

Coverage is written from the perspective of people who actually run ecommerce businesses. We weight things like onboarding friction, day-to-day usability, support quality, and how a tool behaves at real volume — not just feature checklists.

Realistic pros and cons

We avoid hype. Every review includes honest tradeoffs and the situations where a tool may not be the right fit. No tool is perfect, and we say so.

Affiliate & commercial relationships

Toolstacker may, in the future, earn referral commissions from some of the products we cover. Where this is the case, it will be clearly disclosed in the relevant article. Commercial relationships never change our editorial conclusions.

Corrections

If something in our coverage is inaccurate or out of date, please let us know at editorial@toolstacker.io. Verified corrections are made promptly and noted on the article when material.

What we will not do

• Publish vendor-written content as editorial.
• Fabricate reviews or "test" tools we have not actually researched.
• Use aggressive or misleading marketing language.